Tuesday, 2 September 2014

Multipower Sportsfood - Fruit Power Bar Review

Fruit Power Bar

I was given the opportunity to try Multipower’s new Fruit Power Bars – the official performance bar to help fuel the world’s leading cyclists during 2014 Giro d ‘Italia. The bars come in two favours Tropical Fruit (mango, pineapple and apricot) packed with 54% real fruit & Original Apple & Raisin packed with 65% real fruit.

“It boasts a combination of low fat (max 1.4g per bar), fibre and protein content, resulting in a bar that is easy to digest while exercising.”

The bars suggested use is before or during exercise to provide a powerful supply of energy for any high intensity workout.

They look fab, pretty moist to the touch with a great chewy texture; they tasted good but to be completely honest far too sweet for my palate. I'm very conscious about the amount of added sugars that are in my foods. I could only manage half a bar before I was bouncing of the walls, it got me through a HIIT Class. The rush I felt was extraordinary, but tried them both to do this review. I can see how these bars can fuel cyclists on a challenging endurance bike race – it will provide both fast and slow release in fuel - so for all you endurance fitness peeps this is ideal for your training & competitions.

Tropical Fruit

Concentrated Apple Juice, candied Pineapple 20% (Cane Sugar, Pineapple, Acidifier Citric Acid), Oat Flakes, Rice Crispies (Rice Flour, Wheat Gluten, Sugar, Wheat Malt, Glucose, salt), Apricots 11% (sulphurated), candied Mango Pieces 9.1% (Mango (sulpurated) Sugar, Acidifier Citric Acid), Rice Flour, Maltdextrin, Soya Oil. May contain traces of Milk, Lactose, Eggs, Sesame Seeds, peanuts and other nuts.

Energy - 40g bar provides 589 kJ / 138 kcal, 29.8g of carbohydrates of which sugar 18.8g

Original – Apple & Raisin

Concentrated Apple Juice, Raisins 24%, Apples 14% (suphurated), Oat Flakes, Rice Crispies (Rice Flour, Wheat Gluten, Sugar, Wheat Malt, Glucose, salt), Rice Flour, Maltodextrin, soya Oil, May contain traces of Milk, Lactose, Eggs, Sesame Seeds, peanuts and other Nuts

Energy - 40g bar provides 592 kJ / 138 kcal, 29.2g of carbohydrates of which sugars 18.4g

Retailing at £1.50 per bar, or £34.99 for a box of 24 and available to buy online and from a selection of health stores.

Multipower Sportsfood is divided into two sub categories:

  • Endurance – helps to build stamina and general fitness. Developed in collaboration with the Olympic Training Centre in Germany, products are optimised for every phase – before, during and after exercise
  • Fitness and Body – aimed to assist gym goers and sports people to gain lean muscle weight and definition.

Multipower is the official sports food and drink supplier to many elite European athletes and sports teams, including Cannondale Pro Cycling, Movistar Pro Cycling team Benfica, Schalke 04, freestyle kite surfer Alex Pastor, Leeds Rhinos and MMA fighter Michael Page.

To learn more about Multipower Sportfoods other products they can be found by visiting the Multipower website, or following them on Twitter

Disclosure: This post is not a sponsored post and no money has been exchanged. The purpose of this post is for a review of the product received. All views and opinions are entirely my own.

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